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A tip for E-Commerce driven email marketing...
July 17, 2006
Here is a tip for every BtoC website whose goal from email marketing is to drive sales online. Many people get paid on the 15th and 30th of each month.
Why not drop your email on the 16th....when their paycheck was most likely just direct deposited in their account. They are a lot more likely to buy a shirt, stereo, etc... with a full paycheck in their bank account.
Give it a try...
Posted by alex.
